Tag: vcp

  • Printable VCP v 4.9 (new canvas: mountain)

    The latest version of the Visual Communication Planner has the shape of a mountain. There are two book with Philip Kotler on this version of the VCP: A new path to digital marketing, Gabriele Carboni with foreword by Philip Kotler, published by Kotler Impact in 2022 Essentials of Modern Marketing, Kotler & Partners Carboni, published…